What if you could train your skin to age backwards? Welcome to the world of skin epigenetics with Rachel Reese

Interactive Transcript

spk_0 Hello y'all and welcome back to the Inner Gain's podcast. I'm your host,

spk_0 Lisa Fox, and I have Rachel Reese with me. She is the owner of the skin

spk_0 mission, Rachel's a licensed esthetician, product formulator, and founder of the

spk_0 skin mission. A natural skincare brand rooted in epigenetic science and

spk_0 mindful ritual. She believes skin care is more than routine. It's a practice of

spk_0 self-respect and discovery where clean science meets intention to honor the

spk_0 skins and Nate intelligence. Through her work, Rachel empowers others to slow

spk_0 down, listen deeply, and cultivate authentic beauty that nurtures both skin

spk_0 and soul. Welcome, Rachel. I'm so excited to have you on the podcast.

spk_0 Hi, I'm so excited to be here, Lisa. We've been talking about this and it's just like

spk_0 it's such a gift to be here. We're doing it and we're here.

spk_0 Look at how beautiful her skin is. Just beautifully,

spk_0 beautifully, and general. You guys the video will be up on Spotify.

spk_0 But I wanted to share why I chose Rachel for and the skin mission for all of my skincare needs.

spk_0 And this is before I had an affiliate code, anything like that. So just so you're

spk_0 where I was at a friend's baby shower. And I entered the diaper raffle. It's one of

spk_0 our mutual friends and she was giving away. So she pulled each person's name

spk_0 who entered the raffle. I ended up winning a gift. And it was a couple of items from

spk_0 the skin mission. One was the face oil, which by the way, I had tried multiple big

spk_0 brand name like natural brands and face oil always made me break out. I didn't. So I was like,

spk_0 you know what? I don't even know why I'm doing it. It's just a trend. I feel like I wasn't

spk_0 because I thought I needed face oil. I naturally have oily skin. And so I was like, I don't know

spk_0 if I should be using this. So it was that. And then it was the, um, and they were full sizes.

spk_0 So I got that and the the hydrate gel. The hydrate. Yeah. The job. The hydrate gel.

spk_0 And I noticed a difference in the texture of my skin. I noticed, um, in the ways in which my

spk_0 makeup was laying because I had used a different company that's very well known in the space.

spk_0 And my makeup was sitting really, I used like vegan plant-based makeup. It was sitting so weird.

spk_0 And I don't know about the rest of y'all, but at the age of 38, I was not adulting well. I did

spk_0 not have a skincare routine. I was still using Cover Girl mascara, which is like the only thing I

spk_0 use that's not super clean, but everything else layering it on. Um, so I was amazed. After just

spk_0 having two products, I went and ordered all the products that I thought were exciting. I had no

spk_0 idea what I was doing. And then I started communicating with Rachel like, hey, do I use this first or do

spk_0 I use this like and she was so receptive, so willing to support me, which I find is really hard

spk_0 in bigger corporations, where you don't get that one on one touch. And what really inspired me

spk_0 was your epigenetic skincare. So I want to hear your story. What started the skin mission,

spk_0 where the name came from. Tell us all about you. Um, okay. Well, so I, I feel like I've been doing

spk_0 this for a long time because even though I've been a licensed physician for about 10 years,

spk_0 they've been formulating for a little, you know, about probably like around 12, 13 years.

spk_0 I became completely obsessed with skincare. Like, definitely in my teens, like I dealt with a pretty

spk_0 bad acne. It was like, it defined my teenage years, you know, and it was so, it just impacted

spk_0 myself. It seemed so much. Um, and I'm like a, I like to solve problems, you know, and I like

spk_0 to research. Researching is one of my superpowers. And so I started researching everything I could

spk_0 try to learn. I just couldn't figure out like nothing I tried worked. And I tried, you know, I was

spk_0 like, I loved working. And so for the time that I was legally allowed to work, I had two jobs and

spk_0 all my money, I was like, you know, I would, I was buying skincare and things that I definitely

spk_0 could not afford. And just, you know, spending, I was willing to spend anything, do anything,

spk_0 I was going to dermatologist, like I went through the same experience that I hear from people all

spk_0 the time. Um, and like so many people, I just, I couldn't find answers, you know, and I was so

spk_0 frustrating. And so I became like, I liken it now to like, I'm almost like an accountant for,

spk_0 you know, for skincare because they say that numbers don't lie. Like to me, a formula is just

spk_0 the story, you know, and I can look at a set of ingredients. And because I'm, you know, familiar

spk_0 with all of these different ingredients. And it's interesting because all, for the most part,

spk_0 like we all use the same ingredients, the big names, the small names, you know, we're all using

spk_0 the same set of tools. Um, and so I'm just fascinated by how people use it and, and, but I can look

spk_0 and I can go, oh, I know this is, uh, you know, you can't use this above one percent. So that

spk_0 means anything under this is going to be, you know, and, but this has this ingredient is falling

spk_0 under this one percent line, but it needs to be used at two percent in order for it to have an

spk_0 effect. And so I know what's my, it's in her. Yeah, I just can, I can decipher that. And I was able

spk_0 to put, figure that out pretty quickly at the time. I don't know if you're familiar, but there's a,

spk_0 a lady, um, who, you have your, I heard of Paula's choice, the skincare brand. I don't know

spk_0 that I have. So she's, um, she, she wrote a book at the time. It was called, uh, don't go to the

spk_0 cosmetics counter without me, I think. And, uh, and so it was at the time. I mean, now I guess she,

spk_0 she took them all away. I think you maybe she was like, I don't know. Maybe you get stood for doing

spk_0 this. I mean, like, you, uh, she would, she, it was huge, very thick. And she would name all

spk_0 of these products and would say, you know, why it works and why it doesn't and would explain. And,

spk_0 so you could look up any product at the time. You know, this is like, we didn't, it was before the

spk_0 internet was like the thing now and all this. And so I'm down 39. So I've been through a couple

spk_0 different eras. And so, uh, it was fascinating. And then she put out, I don't even know how many

spk_0 versions of it because she would update it as the products would update. And then eventually it was

spk_0 like, okay, this isn't, you know, this stuff's coming out so quickly. And, you know, you can't really

spk_0 keep up with it. But I learned so much. And it really, uh, I always was really, um, into reading,

spk_0 like, uh, consumer reports and stuff too, you know, like just fascination with trying to figure out

spk_0 like to separate the marketing from the facts. And, yeah. And so to me, I, that's what the science

spk_0 is so important to me because that is still to the state. Like, that's my guiding light because I

spk_0 can even get confused by the marketing and, and, you know, what's real, what's not real. And I was

spk_0 so frustrated because I was, you know, making this my mission to solve my own skin concerns and to

spk_0 deal with my acne. And it was just getting worse. It was getting worse. And it was getting worse.

spk_0 And I just, I couldn't figure out like why I was doing all the right things. And it wasn't

spk_0 getting any solution. And I just got kind of angry, you know, because I'm like, I feel so deceived.

spk_0 I feel like there's no one to lead me out of this place. And, um, I eventually found my way out

spk_0 just by learning and educating myself on these ingredients and the formulas and pH and all these

spk_0 things. I mean, just cosmetic chemistry. I was just all in. It was the only thing I cared about.

spk_0 And, um, products just became everything to me. I just started, um, becoming my friends. Like,

spk_0 everybody would come to me before they would buy anything. And, uh, and I really wanted to use

spk_0 this knowledge. And I was like, okay, cool. Like I solved my, you know, problem. But like,

spk_0 there's so many people out there who are right where I was. And like, how can I use this knowledge to

spk_0 help? I just never want anybody to fill the way I felt. You know, that was just such an empowering

spk_0 place. And, um, I just, I, it frustrated me that you could just, they could just lie and just,

spk_0 you know, prey on people's self esteem. Um, you know, and I, I honestly have a lot of issues

spk_0 with the industry as far as like, I just don't like the way that we, it's like, as a woman,

spk_0 our self worth is just constantly under attack. It's like, oh, why do we all feel so insecure?

spk_0 And all that. It's like, well, because they're these giant machines that, that are fueled by that,

spk_0 you know, and so I, I knew that I wanted to empower people with products that really worked. I knew

spk_0 that I wanted to, uh, to use that, you know, whatever I did to impact the space, you know, and to create

spk_0 something like to me, I'm always like on a mission against shame, you know, because to me, shame,

spk_0 it's just the root of, of, of all that's bad, you know, and so I just don't want or anything,

spk_0 anything that I ever say. I'm very careful to make sure that people understand that, you know,

spk_0 there's nothing wrong with them. Like this and stuff we all go through, but, but to feel empowered,

spk_0 not to feel like, to feel like you can be in the driver's seat, you know, and that you can have,

spk_0 you know, you could, like, when people come to me, it's like, I remember that, that place I was

spk_0 then where I felt like I couldn't fix anything, I couldn't handle anything. And now people come to me,

spk_0 and it's like, oh, girl, like this we can handle. Like don't, you know, it's like, I am so confident

spk_0 that I can get people resulting and help people find results. It's like, I wish I could fix

spk_0 everything in your life and make everything perfect, but this, this, this we can manage. And like,

spk_0 I know that you probably don't believe me because we've all been let down and, and disappointed

spk_0 so many times by like false promises from people or products or companies or whatever. And so

spk_0 it's really, it's really amazing to me that I have an opportunity to, I just like, it's like a delay,

spk_0 like as soon as people use it, I'm always kind of waiting like, okay, three, two, oh my gosh,

spk_0 this is not like anything. I know. And it feels good because it's its own reward, you know, so it took,

spk_0 it took a while to get to the point where I like launched my company and stuff, but it's

spk_0 funny because whenever I did get to the point where I wanted to launch it, I was, I don't know where

spk_0 the name came from. It just, it just came to me. It was so quick. It just, it just was, I don't,

spk_0 I remember I was sitting and I was thinking about it and I was just like, the skin machine and I was

spk_0 like, that was it. And I was like, drawing out, you know, a terrible drawing of the logo and,

spk_0 and everything the colors, it all just, it was immediate. It was, it was instinctual. It all just

spk_0 made, it was, it was exactly like the way that I envisioned it in my head, but the skimmish in to me,

spk_0 it's like this, this, this concept of being a mission comes up time and time again and I,

spk_0 I say it and it's, it's so true. It's like it, I've done so many things in my life that I loved

spk_0 and I'm passionate about and I'm like, oh, you know, I love to cook and I love to sing and I love

spk_0 to do music. But when I started doing this, it was just this calm feeling of, hmm, like, wow,

spk_0 this is like my destiny, you know, like this really feels like this is what I'm supposed to do. And

spk_0 I would do it, I would do it for free. I would do it forever. It's like a, it's an evolution.

spk_0 It's like a long-term relationship, you know, like I grow and it changes and, you know, all these

spk_0 things, but I'm sure it, you know, you know, that as an entrepreneur, you know, you, it's like a mirror,

spk_0 you're constantly learning about yourself. But I'm in it for the long haul and that was what was fun.

spk_0 I, you know, I did this for so many years even after I became a statistician and I launched the

spk_0 products. I got bored, you know, like because I was just like, this is it. I'm looking around the

spk_0 space. So what everyone else is doing. And I was like, I think I had looking back, I think I fell

spk_0 kind of into the trap of trying to do what everyone else was doing and just doing it better, you know,

spk_0 like I was like, oh, I can do that better. I can do that better. And I was doing it better, you know,

spk_0 like I was making, okay, I'm making you a hydrating gel. It's going to be the best one. But

spk_0 I just wanted something that was, it was just to me seemed like I'm looking at all of the changes

spk_0 that are going on, you know, in science and medicine, you know, and I see all of these

spk_0 tools that we have at our disposal and like there's so many innovative, exciting things happening.

spk_0 Why is skincare living in the dark ages? Like why are we doing things the same way we've been

spk_0 doing them for, right? In some cases, like hundreds of years, but certainly the last hundred years,

spk_0 you know, what's changed, you know, so finding this middle ground between, you know, wanting to,

spk_0 I don't, I don't dabble in speculative things, you know, I don't do, oh, this came out last week,

spk_0 you know, like I need hard evidence and I need facts that I need to see that it's,

spk_0 you know, that it's been time tested, but also not ruling out these other things, like,

spk_0 you know, peptides and all these exciting things that we have to work with. And so,

spk_0 the epigenetics thing just, I feel like in some ways I was, maybe I was ready to just not even do it

spk_0 anymore because I was just so, I just, I only wanted, I don't want to add to the noise, you know,

spk_0 I only want to contribute something, which we were, you know, briefly talking about earlier about

spk_0 my, formulating, you know, way of approaching things. And I don't ever want to put things out,

spk_0 unless I really feel like it's adding something that is completely unique and that is,

spk_0 that you're not going to find it like this anywhere else, you know, and so that really,

spk_0 really informs like what I say no to and I say no to a lot because I want to make everything,

spk_0 you know, I'm like, I see, I'm like, oh, I want to do this and I want to do that, you know, but,

spk_0 but yeah, the epigenetics thing is as soon as I started learning about this science and started

spk_0 understanding like the implications, it just aside from when I launched the company in the first

spk_0 place, it's like nothing else has had that impact where I just was like, okay, I, I, this is,

spk_0 this is the way and I have to rethink everything and it just kind of blew my mind. I was like,

spk_0 I have to step back, you know, and I spent years learning about this and just become

spk_0 obsessed and thinking it's like the coolest thing ever and and wanting to, you know, find out

spk_0 everything I could and learn everything I could, but, but taking my formula knowledge and then,

spk_0 my understanding of skin and then marrying it within this framework of the science, where it's

spk_0 because there's so many things that we can't do with skin and that's the thing that I think people,

spk_0 you know, they'll say, oh, you can do this, you can do something like, well, that's just not true,

spk_0 you know, like you just, you can do that with that, you know, like that's a different level of the

spk_0 skin, like there's just so much that's just not even remotely true, you know, but there are things

spk_0 that we can do and I don't like it when people say things like, oh, we're gonna, you know, we can

spk_0 reverse aging because it's like, okay, you know, other than if you're going and getting, you know,

spk_0 facelift or something, it's like, okay, well, that's, you know, that's maybe misleading, but then

spk_0 with the abagenetic stuff, it was like, wait, like you actually can, like you actually can make your

spk_0 skin act younger, like, and someone put it to me, they were like, oh, it's like biohacking for skin,

spk_0 I was like, that's exactly what it is. It's like biohacking for skin, you know, like you're actually

spk_0 going in and you're influencing these processes and so it was just, it opened up a whole new world

spk_0 of possibilities to me and all of a sudden I was like on fire, like, like I was starting it for

spk_0 the same from the beginning, which once you've been, you know, I know you understand that like once

spk_0 you've been doing something for so long, like that's, that's such a huge gift, you know, to be able to

spk_0 fall in love with it all over again and remember why you did it in the first place and just be like,

spk_0 exexisys as you were when you first started. So yeah, I love your passion and your excitement and

spk_0 just hearing from you, being a woman who I know many of us can attest to teenage years and I've

spk_0 seen photos of your skin when I shared it on my stories where you were struggling with acne and

spk_0 when you shared the word shame. It is truly something that in our society, we look at as shameful

spk_0 to have textured skin and you know, with the body positivity movement, there was a lot of conversation

spk_0 to just like accept your skin where it's at and I always am a firm believer of like acceptance

spk_0 and neutrality is important and if there are ways in which we are able to shift to situation,

spk_0 it's important to look at those and find those ways. I'd love to hear more about the epigenetic side

spk_0 and what that exactly is because I know it's on a cellular level and being able to activate within

spk_0 I've read some on epigenetics just out of my own curiosity. I think I don't remember his name,

spk_0 Dr. Brendan maybe something where I found out that 80% of our DNA is called junk DNA like they

spk_0 actually don't have any sort of role in the body and supposedly from this one doctor,

spk_0 you could like influence that DNA to activate in certain ways which was very cool. So you

spk_0 have heard about this before. Yeah, epigenetics but never in the form of like skin care.

spk_0 Okay. Yeah, it's so it's interesting like this you know and you've heard I'm sure most people have

spk_0 maybe they haven't the the human genome project you know this is like so much this this was really

spk_0 where it started where we started to really understand it. It's kind of shocking how much we didn't

spk_0 know about genetics before that you know and so this huge study you know and they learned so much

spk_0 and it just blew it just blew everything we thought we knew out of the water and all of a sudden

spk_0 it was like wait like it took it took all these things that just were almost like these mysterious

spk_0 processes we don't understand and really helped us to understand how these processes take place

spk_0 how they can be influenced like now it's been harnessed in you know in medicine and and all these

spk_0 different ways but I think for me like this idea of skin care is very interesting because like I

spk_0 was saying to you like it's there as much as you wouldn't believe it if you hit us in the marketing

spk_0 you think there's just like so much new stuff coming out I really really don't feel that that's the

spk_0 case you know because I feel like in a lot of ways it's just you're just marketing the same thing

spk_0 in different ways you're using jargon and different things to make something old feel new I like I

spk_0 get all that I understand that I'm not a marketing expert I'm I'm just a scientist I'm a chemist you

spk_0 know and I'm I I just I'm happiest and I'm in the lab and I'm just focused on you know these things

spk_0 and so trying to figure out how to explain these that you know concepts and ways that are simple

spk_0 and you understand or stand are you know it's hard but I think more and more it's becoming normalized

spk_0 and it's becoming part of the you know the the normal vernacular like you know kind of we're saying

spk_0 about the biohacking like I think people are really interested in things and so so yeah so epigenetics

spk_0 is basically the science you have your DNA you have your you know your DNA secrets you know and that

spk_0 normally doesn't change you know and so but it does it can be influenced the way that it expresses itself

spk_0 basically so the way that I like to think about it is almost like and especially this idea I know I

spk_0 kind of like briefly touched on this with you earlier but like this was something I found really

spk_0 exciting was basically if you go through every decade of your life basically like I I break it into

spk_0 you know you've got your teens 20s 30s 40s 50s and I know that you know a lot of people kind of think

spk_0 of things more like 35 to 45 this not but I'm talking about specifically the cellular changes that

spk_0 are happening within this decade and they are predictable and they're organized you know and so

spk_0 more or less it's like say we're all running the same race you know we're all gonna get to this

spk_0 place eventually but we may get there faster or slower depending on our lifestyle choices which you

spk_0 can see like they've shown studies of like twins and how they age differently based on the environmental

spk_0 factors and so imagine if as you're going through and we all know that at over time you know damage

spk_0 happens to your DNA you know it's happening because of oxidative stress pollution stress

spk_0 not sleeping well poor diet you know all these things their cellular changes that are happening in

spk_0 your body so every like if you think about like your 20s your 30s like they're going to be

spk_0 predictable things that are going to happen such as you know in your 20s there's going to be

spk_0 an increase in inflammation that's why a lot of people are still dealing with

spk_0 breakouts and acting like well into their 20s you know because there is this higher

spk_0 inflammatory response you know and so for me like if I was advising someone who's in their 20s

spk_0 I would be saying okay well we need to look at you know ingredients that are specifically targeting

spk_0 these inflammatory responses and like how do we like you know slow down this response and then

spk_0 you know as you get into your 30s your 40s we have these other different like biomarkers you know

spk_0 your your collagen we hear about collagen all the time you know your collagen is starting to slow down

spk_0 your the oil production of your skin slows down your skin gets drier you know and there's all

spk_0 these different like levers that get switched right you know it's like okay and it's almost like

spk_0 in so ways it feels like it was inevitable and it is it's it's genetic you know that's why a lot

spk_0 of times it's like your mom has great skin you have great skin or whatever you know but uh you

spk_0 know the lifestyle factors are a big a big part of it but we've never had a way to really explain

spk_0 that and to allow people to have a framework for actually addressing those things and so for me

spk_0 I started looking at it like and I think we all on some level know this like we know that skincare

spk_0 should not be a one-size-fits-all approach you know everybody's skin is different and they treat it

spk_0 like it is it's like well you have skin so you need this it's like but you don't know me you know

spk_0 like you don't know what that you know what you you don't know you know anything about my lifestyle

spk_0 or you know in a clinical setting you know which I come from we have this opportunity to

spk_0 really go deep with people and to understand these factors but it normally you don't you know

spk_0 and the reason that I love skincare and why I choose to focus my energy on creating the the

spk_0 skincare instead of being in a clinical setting at this point is because I want to help as many

spk_0 people as possible you know I can only help so many people when I'm seeing one you know client at

spk_0 a time versus and when we learned you know in school that you know the 80% of the effects that you're

spk_0 going to get are going to be what's happening what you're doing every single day you know at home

spk_0 and so I don't want to you know I don't want to only be able to help people in this small limited

spk_0 amount you know I want to be able to to help people see a real noticeable difference and so

spk_0 the epigenetics is it's using outside factors to influence the way that your genes express themselves

spk_0 so basically you're either going to get to these different switches slower or faster depending

spk_0 upon the outside factors and so one of those outside factors would be the ingredients in your skincare

spk_0 the formulas that they're in but choosing very specific ingredients relying heavily on things like

spk_0 peptides you know your cellular signaling you know so you're basically trying to send very specific

spk_0 signals to your skin because that's the thing is it's your skin basically gets to a point where

spk_0 it's getting these signals like oh you know I know I'm I'm I'm this age I don't need to make as much

spk_0 calls it anymore you know we can slow this down you know but you can actually go and send

spk_0 very specific and intentional signals to your skin to basically act like it did when it was younger

spk_0 you know and that's where retinoids and things like that's where those play an epigenetic

spk_0 role is because of the fact that they're basically sending cellular signals to tell your skin to

spk_0 act the way it used to your skin has something called cellular memory and so it remembers

spk_0 what it was like to be 20 it remembers what it was like to be sure remember yeah it

spk_0 remembers and and that's like you know it's that sounds kind of like I don't know that sounds

spk_0 like not real or something but it is real you know you're talking to me for me I'm like oh I believe

spk_0 it I mean but if you're in if you you know with that's what we're all but it's it's interesting to

spk_0 me too because like I was saying we use so many of the same ingredients but there's so many

spk_0 ingredients that we don't use and so that's what you know when I decided that I wanted to really

spk_0 take the skin mission in this direction there were so many ingredients I had a really difficult

spk_0 time I'm very picky about where I source my ingredients and stuff and I wanted to integrate all

spk_0 these ingredients it's interesting to me that so many ingredients we use that we take like a

spk_0 supplements or are just as beneficial if they're used topically but we either use them you know

spk_0 what will take supplements like or we'll put them on our skin but we for some reason like a lot of

spk_0 that doesn't overlap and I think we're gonna see that change a lot in the future because yeah

spk_0 it's just the science is so rigorous and it's so I just to me I'm looking at like what we have

spk_0 like all these tools and we're not using any of them like what's this about you know and so I

spk_0 wanted to integrate all these things like that I like to take I'm not a big supplement person to

spk_0 be honest you know but at times I you know I have and these things like adapt to gins and probiotics

spk_0 and all the stuff we're hearing more about these things now but you know but as we're trying to

spk_0 target all these different things versus you know you've got aging you've got acne you've got all

spk_0 these different you know eggs and all these different skin conditions and we're dealing with these

spk_0 same cellular responses that you know like you know targeting inflammation and trying to figure out

spk_0 what's going on hormonally and trying to you know all these things it's it's always the same things

spk_0 that play and like how can we influence these things intentionally because otherwise it's just doing

spk_0 what it does you know so the fact that you can take the wheel back and drive it in the direction

spk_0 that you want you know so I think that it's it seems very like common sense to me but it's

spk_0 not very I feel like it to me the epigenetics knows so it it's it seems like that's the only way

spk_0 that we're going is is in this way it used to be um you know luxury skincare and all that but I think

spk_0 now science is the new luxury you know and we're we don't just want something to smell good and look

spk_0 and you know we want it to we want results we want it to do something and we want you know it's like

spk_0 don't treat us like we're stupid you know don't treat like I am you know like I can't figure this out

spk_0 and I love it you know to me I want one of the things that I love the most is people that are you

spk_0 know my customers um are usually very savvy I love it because it makes my job so much more fun

spk_0 because I'm dealing with people who are already into it they're excited about it and people almost

spk_0 never buy immediately which I love because I know that means they're going to go they're going to

spk_0 research they're going to do their own research and then they're going to come back because they're

spk_0 going to find that it like backs up and they're going to come back and they're going to be excited

spk_0 about it and it's not just like yeah give me what you know like I love that people you know I don't

spk_0 I just feel like it's exciting because I earlier on in my career I had to be more of like okay we

spk_0 are going to need to wash our face guys we are now we're like we're now I get to you know we're on

spk_0 like PhD level stuff so it's it's a lot more exciting to to help people that are that are motivated

spk_0 and they're excited and you know it's it's they're they get it they that's not it's it's not just

spk_0 like skincare like oh I guess I need skincare but you recognize it as like an extension of your

spk_0 health and of your you know an investment in yourself you know yeah 100 I'm with you on all

spk_0 of that you're on the right podcast because my story started with going Perry Metaposal and I

spk_0 always say I wouldn't have looked at my health I went Perry Metaposal at the age of 26 27

spk_0 and reversed it it's that quarter life crisis kind of experience a lot of inflammation in my 20s

spk_0 a lot of like suppressed trauma fun things to deal with and I always had I was on birth control I

spk_0 got off of it and my face went crazy I'd been on birth control since I was 15 and I feel like

spk_0 this is a pretty common story for a lot of like let's say elder millennials um women who are now

spk_0 in their mid to late 30s who I got all the perfumes out of my home um all of the like you know

spk_0 fragrance plugins and stuff and so I actually don't really value like smelly good stuff because I'm

spk_0 always very careful if it says fragrance on it I'm like it's a no for me um even if it says like

spk_0 natural fragrance I'm like well what is the natural fragrance because you can just say what it is

spk_0 then if it's if it comes from lavender you can put lavender oil on there whatever um people have

spk_0 been taught saying this for it's I've been this has been my bad that anti fragrance has been my

spk_0 battle cry for decades everyone knows this and it was a hard sell like no one wanted to have

spk_0 out for me no one wanted to and it's so great it smells so great I'm like it's bad for your skin

spk_0 I'm like the thing about fragrance even natural fragrance even you know the essential oils all

spk_0 things is it causes calls and breakdown it's facts it causes it's like your skin think about your

spk_0 skin can't fight a two-sided battle right like either it's it's it's checking on it's trying

spk_0 you're you're using all these products and all these ingredients so you're trying to build

spk_0 collagen you're trying to boost collagen all these things you're trying to reduce your

spk_0 stomach so that's great but then you're introducing this ingredient that is actively breaking down

spk_0 your collagen you know which is actively like causing inflammation and caught you know it's it's

spk_0 acting in the complete opposite and I never understood that I was like why

spk_0 mmm just spend all of this effort and do and they all all the companies do it and it's just because

spk_0 it sells you know that's good but I feel like you know that's not good like it makes me mad because

spk_0 I know that doesn't you know that that's bad like if I know you know you know so it's like

spk_0 yeah it feels like it shouldn't have taken the song to get there but now people understand and like

spk_0 um I always like to you know for me I mean that's the thing with the skimishes products are

spk_0 are almost completely natural you know we do add some other things that um you know like it's

spk_0 it's this blend of like keeping things as natural as they can but it needs to be as I'll never

spk_0 compromise on like the performance you know yeah but it's like to me the ingredients the natural

spk_0 ingredients like I love them I love the smell and they're comforting and I think people in the

spk_0 beginning are like whoa this is weird like this is different but then they start to it kind of like

spk_0 changes their perception to where then when they do after they've been using the products and they

spk_0 go back to using regular you know anything they're like what it's you feel like you just been like

spk_0 attacked with the fragrance or something it just feels so like oh this is

spk_0 breathes oh yeah it's like this is not and I'm with you like my skincare was actually

spk_0 the last thing that I cleaned up like I I did I was eating organic and all the things that I was

spk_0 like I just wanted to work I don't care I don't care you know like I won't do this in that like you

spk_0 know but then I kind of after I got pregnant I I kind of learned hmm I saw too much and learned

spk_0 too much and you know trying to clear clear everything out so I was like okay why is there

spk_0 why do we have a synthetic you know science driven skincare that's toxic and you know and I

spk_0 I'm I know people don't you know are trying to get away from these words like toxic and all that but

spk_0 it's like but it is you know we know that it is you know it's like affecting your hormones and all

spk_0 that and then the natural which is unsophisticated you know and you're just smearing coconut oil on

spk_0 your face and it's like I was like there has to be you know in between why is there nothing there

spk_0 you know and that's where I really you come in the whole company for to fill that gap you know

spk_0 to something that I felt like was just as sophisticated and not you know not some something

spk_0 that I could feel good about using that I could feel good about other people using people all

spk_0 the time like do you can I use this on my kids I'm like I use it on mine you know I wouldn't use

spk_0 anything else like on them honestly knowing that I know you know so that's important though is

spk_0 there was no in between when I started I I always say the universe held me down by the back of my

spk_0 neck and the way that it did that was my hair started falling out and I got really horrible cystic

spk_0 acne and I was like okay I mean the bloating the weight gain I was ignoring all of it but as

spk_0 soon as I got acne for the first time in my life and my hair started to fall out I was like I'm

spk_0 listening whatever I have to do to change this I'll do it and you know the brain fog was there all

spk_0 of that and I love the the holistic approach of understanding that like yeah we are day to day

spk_0 factors like you can have the most whatever expensive skincare in the world but if you're

spk_0 smoking cigarettes and you're not drinking enough water it's not going to it can only cover up so

spk_0 much and we can only get so much Botox and you know I live in like the one of the mecha's of Botox

spk_0 here in Orange County so everyone's got you know lip fillers Botox all of that and I I went the

spk_0 the total opposite so I was like okay I cleaned out everything but I would go to mothers and it was

spk_0 so overwhelming because there was like all these little groupings of things like I don't

spk_0 remember the names of some of them and so I would be like well what do I need though and I wish

spk_0 that there was like pamphlets beside it I was like okay so if you struggle with this and then

spk_0 you're going to need this if you're at this age and I know I can't be the only woman who has felt

spk_0 that like skincare is just like very overwhelming and there's so many videos now of

spk_0 reels that you're scrolling through and they've got like a 30 steps skincare changes every day

spk_0 like getting their lymphatic which I did for the first time this morning just like a light

spk_0 lymphatic because I was like I feel like I want to learn a little bit more and it was a good one

spk_0 but if I didn't change some of the internal stuff then I knew that like

spk_0 it really did so I was doing coconut oil which by the way I was the coconut oil girl

spk_0 didn't clean up my makeup yet though so there was still a lot of a lot to learn there and now

spk_0 after all of that time I feel like I finally found the perfect skincare

spk_0 with the skin mission and I feel like I'm aware enough as many of your consumers it seems are

spk_0 like most of most of your customers like I know when my skin breaks out it is not I mean on occasion

spk_0 yeah like around my nose and stuff it's clogged pores I work in the fitness industry I'm sweating

spk_0 with makeup on like that's gonna happen but when I'm having like cystic acne or like a really deep

spk_0 something is coming up I feel like I have a lot more curiosity so I wanted a skincare that was

spk_0 going to match my willingness to do whatever it takes it's like a palette cleanser like

spk_0 after you clear all the fragrance out when I walk by people who are wearing like

spk_0 trending perfumes I can't my eyes water I'm just like how are you existing

spk_0 smell like it smells like alcohol as soon as they walk by that that stringent kind of smell I'm like

spk_0 it doesn't smell like flowers to me it's so I'm with you on you get a palette cleanse in a way

spk_0 where you start to be like I crave things that smell closer to their natural

spk_0 experience like I wanted to and that was another thing that I noticed immediately about the

spk_0 products was I was like oh there's not like a bunch of like strong fragrances in here and I was just

spk_0 like sold I have to talk about my favorite product of yours and I I should have brought my products

spk_0 in here from the bathroom it's the one that's like the youth like um in my strizer the mega cellular

spk_0 mega cellular oh my gosh I think when I put that on I can walk out with no makeup and I feel

spk_0 just so glowy and so pretty that was like the first product that I had bought that was like I'm sold

spk_0 for life I was like I love all stuff so much it's so good um and it tells me they love the way it

spk_0 looks under makeup I don't wear makeup very often but like everyone's like oh my gosh under my

spk_0 makeup and I actually recently I always tweak things I'm always trying to make everything better I

spk_0 can never leave anything out alone um but I decided I was like I wanted the texture to be just like

spk_0 a little bit lighter but I don't want to change any of the like active sort of thing and everyone's

spk_0 like no you cannot like you know because it's so my our number one best seller has been the

spk_0 gentleman cleanser since the beginning like everybody just I am obsessed with it now yeah everybody

spk_0 get it takes it sometimes people don't understand I just had someone and again this is this idea that

spk_0 I tried to explain I tried to I love when I get the opportunity to explain in person but somebody

spk_0 was using it for like a couple years like I mean whatever and I was like well you're putting

spk_0 on your skin dry right like you know you put it on dry and they were like what no I was like oh

spk_0 man you got to put it on dry and I was like walked her through it and and I don't know why

spk_0 I randomly got the opportunity to to talk to her and and explain the tour and she immediately

spk_0 messages me and she's like oh my gosh I get it like it's a mate you know and I was like oh yeah

spk_0 like it's that's a pretty crucial like detail and it says that on the site not but she it's

spk_0 again it's like you really read it yeah you're so used to like I was a set of fill girly

spk_0 though I watched my face with set of fills so when I first use it I was like oh this texture is

spk_0 like very different than like what I'm used to and my skin felt like refreshed and nice afterwards

spk_0 so I was kind of like no I'm used to it feeling stripped like green so I was like is this like I

spk_0 I'm coming from a teenage years where I used what was it St. Ives it was like the apricot scat

spk_0 I I remember like being like babysitting and having the mom had like the St. Ives scrub like on her

spk_0 counter and I would like when the kids would like take a nap I would like wash my face with that

spk_0 stuff because I thought it was like real good okay this is a me time like I'm not like not gonna

spk_0 like oh my gosh but I thought that was like as fancy as it was it really was I worked in fashion and

spk_0 like um we had to be like done to the nines a lot of times because I did celebrity styling and so I'd

spk_0 have to get my makeup done by Mac and you know I used whatever like Clinique was like a big one

spk_0 that was trending at the time um and now yeah I do feel very overwhelmed and something you had said

spk_0 before we got recording was that you didn't want to create steps just for the sake of creating steps

spk_0 and I think that's really important because as much as I love self-care and I want to take the time

spk_0 to like before I go to bed I just started doing it recently because I'm leaving my nails natural

spk_0 I really tore them up bad for three years I just did either acrylics or gel ax or gels and they were

spk_0 so thin and brittle that they were growing up and I think essentially what the skin mission does

spk_0 is gets to the root of like what is going on versus covering it up like we do with gel nails

spk_0 and fake lashes and I think all of these things can be used in moderation and that's great

spk_0 but if we're not at the like base of our lifestyle looking at every single thing and being like well

spk_0 what what am I doing to contribute to this and I think there's that's where there's a lot of

spk_0 responsibility that hopefully consumers future clients current clients are taking into their own hands

spk_0 like you said empowering themselves huge um that's a good number one thing I hear from people

spk_0 if you you know when I talk to people and they're either at the beginning of you know their skin

spk_0 care journey or they're you know looking for something better or they're they're not satisfied with

spk_0 what they're doing um you know I just hear people they're like it's almost like a just like

spk_0 a absolute pipe dream like I know this could never happen but I can wear no makeup that would be

spk_0 amazing I'm like you can wear no makeup like that you know and they're like oh no like they think

spk_0 that that's like for people with just incredible genetics and you know like that you just only

spk_0 certain people could ever have skin like that you know and they don't know yeah I just I look at

spk_0 whatever you know you can look at whatever your dream skin is and for me like I really believe that

spk_0 that's I mean obviously different ages is up and I'm saying I it's I just look at I'm like oh

spk_0 you can have that like that's you know you just yeah maybe it's gonna take some time and it's

spk_0 gonna take some commitment I mean I'm sure like I think about this a lot in this context I'm sure

spk_0 you can relate to this exactly is I always think of myself almost like a personal trainer you know

spk_0 where I'm trying it's like I can come and I can have the knowledge and I can know what you need to do

spk_0 and I can give you the tools and I can you know I'll do it with you I'll do it out you know but you

spk_0 have to have the commitment and so when people come and they're like oh my gosh I I finally can wear

spk_0 you know I can wear no makeup and I have confidence like you know all people will always tell me like

spk_0 the first time that they went out in public with no makeup and like what a big deal it was them you

spk_0 know and it's like almost emotional to them it makes me a little emotional thinking about it you know

spk_0 I went to the grocery store and I did not have to wear any makeup and like how freeing that was

spk_0 and how like confident they feel about it and just it's like um life changing you know that's

spk_0 what people tell me all the time and but it's it's like frustrated because from this standpoint of like

spk_0 like I was saying the personal training thing is it's like you want people to win more than they

spk_0 even want to win you know and again that's the thing about working with the right people is

spk_0 I don't want to sell you products I want you to use the products I want you to get the results like

spk_0 you can buy everything and just you know I it always makes me a little sad when people are like I

spk_0 know that their skincare junkies and they want all the things but they're like oh I want this

spk_0 and this and they're just gonna add it to their 400 other things they're not using and like oh

spk_0 and they're never gonna see what it can do and you know it's it's just one of those things where

spk_0 it's like this is so much of my heart has been put into trying to get this to be something that

spk_0 wows you and like moves the needle and it's like don't use it with that stuff like

spk_0 I want it to I want you to really see you know because uh I think we're

spk_0 dissolution you know and I think that reason and and uh you know I don't have to go too deep into

spk_0 into conspiracy world to say like you're saying oh you know it's it's like it's such a mess out

spk_0 there there's so much conflicting information it's like well is that and is that an emptiness of

spk_0 not explaining or or making bad products or is this by design and it's this a way to keep the

spk_0 water muddy so that you can continue to sell people things that maybe aren't in their best

spk_0 interests or at even yes maybe do nothing and it worse do harm you know and uh and I I just have

spk_0 a lot of ethical issues with that you know and it just really bothers me and you know I love that

spk_0 even as my company grows it feels very small to me will probably always feel small um no matter

spk_0 how much my you know team around me always is like Rachel you're not supposed to be doing this

spk_0 you're supposed to be doing this you're supposed to you know I can't stay in my lane like I always

spk_0 I'm like send you know if you send me a DM like I want that DM like make sure it gets to me like

spk_0 oh I can answer oh I already answered that it's like no I want to answer that you know and um

spk_0 and I want people to always feel like they can can access me and can talk to me and I want to

spk_0 to have the opportunity to look at your skin and talk to you and it's but it's it's just

spk_0 it's very frustrating because to me I just

spk_0 it's like there is so much misunderstanding out there and then there's so many people that are

spk_0 suffering and necessarily or things are moving so much longer and I just don't think it should

spk_0 have to be that way you know it's like this is like you were saying this is a trillion dollar industry

spk_0 I think that's what the number you came up with when you were saying but it's like 151 billion okay

spk_0 okay hundreds of billions of dollars um you know but we we don't know we we think that this is the

spk_0 way that it should be and it's like it's like we you know I guess that's my thing is people are

spk_0 like I don't this is amazing this is better than everything else that I've ever tried and I know

spk_0 they've tried like the best the best and so as that is and I'm grateful it works for you I

spk_0 for me it begs the question like it's like well why can't everybody do that why isn't everybody doing

spk_0 that like it definitely is I think of myself a lot more as an artist even then it's like this

spk_0 where like art and science it's like yeah we have all the same ingredients just like we all have

spk_0 the same notes to use to make a song but it's the way you do it in your own way and that's the art

spk_0 you know and and you're working with them these you know parameters but at the end of the day like

spk_0 no one's gonna do it the way you do it and and those are the things that I hold on to you know

spk_0 the things where it's like I don't know how I'll ever let go of of that you know the formulating

spk_0 or the whatever you know and again I always just want to make things better and improve them and

spk_0 all that but at the end of the day like I do I miss getting to talk to people and sometimes I

spk_0 went to an event recently and no one was like expecting me to be there and I just kind of showed up

spk_0 and I had my stuff and I just stood up there for hours and was just like anybody who would talk to me

spk_0 anybody because I was like I miss that I miss just getting to sit and talk to people and you know

spk_0 as much as being behind a screen you're like oh that must be so great that that's your business

spk_0 on I'm like actually I really miss yeah miss that you know being able to connect with people you know

spk_0 but but yeah it's um I just feel like the science all these things I'm all for it because at the

spk_0 end of the day that's the that's what at least now there's some accountability you know at least

spk_0 now when you're making promises and claims okay like well why why do you say that like why you know

spk_0 what why do you believe that why like show me this show me that you know and um and so I'm always

spk_0 pushing for more more more facts more you know put it out there you know if you're going to make

spk_0 claims and I love seeing that things are moving in that direction because I feel like it's I do

spk_0 think that people are a lot more informed now these to be it's a much more um you know informed

spk_0 group of people that are seeking out these like really innovative you know skincare solutions they

spk_0 know that there's they know that that these things exist in there and they're they're on board and

spk_0 they're willing to do the steps or make the investment in their time and and make place in their

spk_0 life for it but they want to know that it's going to make a difference they don't want this to just

spk_0 be one more thing and this isn't you know it's yeah we all have to allocate our resources in our time

spk_0 and you know ways that are going to be impactful but I think that even more than that it's to

spk_0 me the space the mental space it's like I don't want what what if me telling you you need 40 products

spk_0 is the thing that keeps you from using the two products that you just actually need you know like I

spk_0 don't I don't know just I don't know why it just feels simple to me it doesn't it just seems like

spk_0 well yeah we need them to be as few as few products as possible you know I'm always like what can we

spk_0 take away what can we remove what can we you know what can we as long as it's working like sometimes

spk_0 like you know as saying earlier there's limitations where it's like oh well this can't exist with this

spk_0 because the pH has to be different or these two ingredients are incompatible or you know this

spk_0 this won't work in this way but if there's any way that I can combine it I am combining it and so

spk_0 I feel like the the less is more you know that's been kind of my mantra for a long time but not just

spk_0 that it's the quality of her quantity and and just making your life simple but also knowing that

spk_0 you're covering on your basis too it's like that's where I'm living so I just assume that the

spk_0 other you play the same you know yeah you're you're influencing the industry in a really strong way

spk_0 in your corner of the skincare market and I think that's what I really wanted to highlight on

spk_0 the show today is especially share that we do have to take an empowered look at the products

spk_0 that we're using like I challenge every woman listening to this to go into your bathroom right now

spk_0 and literally count how many products you have and how many of them are halfway full a quarter of

spk_0 you use twice but you left in there like a big thing I do every season and I've gotten better

spk_0 and better about just not buying junk like I just won't buy stuff I will use my shampoo and

spk_0 conditioner until it's gone you know or like it's almost gone so I buy the next one so I don't

spk_0 have to like have an in between but I use less and less products because a I just cannot be bothered

spk_0 and be I don't want to waste the money on it I don't want to spend hundreds of dollars on

spk_0 multiple different products that I really it's all just like the quote if you if you aim for

spk_0 nothing you'll hit it like I feel like that's happening a lot with women in skincare with the

spk_0 rise of skincare conversations reals like I looked up before our conversation just did some

spk_0 research on YouTube what are the trending skincare videos and all of them were like five step

spk_0 skincare tensed and I mean millions of you's women want direction like we want to know okay well

spk_0 what should pair with what I think I even when I bought everything was like what should I do

spk_0 and you were so quick to be like okay use this with this and they they have steps on them and

spk_0 like it's literally like step one do this step two this is like a step two product

spk_0 um but I would love to hear so after after you guys all do that go throw away everything that's old

spk_0 expired do not be using expired stuff um your lipstick that it's dried out and you're like I'm

spk_0 gonna use that one day though I still love my favorite you know make it anymore yeah throw that

spk_0 ish out and then um I do have a code for y'all it's leesha 15 and I'm gonna put that in the notes

spk_0 um but before we kind of like wrap it all up I would love to just hear from you because I'm

spk_0 looking on your website and you've got everything the core collection the legacy collection best

spk_0 sellers for someone who is brand new to your site they're like starting from scratch what would

spk_0 be like the key pieces that you're like buy these couple of things no matter what skin you have

spk_0 this is gonna help start kicking you off in the right direction just so we can give them a little

spk_0 bit of direction yeah um well everybody who has known me for a long time and has kind of been

spk_0 been on the straightener for me knows like everyone will always say oh if Rachel could if Rachel

spk_0 could tell you to get one product it would it would always be a cleanser because to me cleansing is

spk_0 one of those things it's like everybody wants to get like the cheapest cleanser and then use like

spk_0 the fancy serums or whatever and then they're like having all these skin issues and they don't

spk_0 know why and I'm like skin cleansing is like one of the things that is like in so many ways it can

spk_0 be like the solution to so many problems and it can be like the cause of so many problems you know

spk_0 it's like you can just get that right it's amazing like what a difference it makes so it's like

spk_0 cleansing um cleansing isn't really one of the most disruptive things you can do to your skin if

spk_0 you're really thinking about what you're doing you're trying to remove oil and things from your skin

spk_0 your skin once oil it disrupts the balance it's stripping your skin of all these natural good things

spk_0 like really the skincare that um that I formulate is designed to mimic what's already going on in

spk_0 your skin you know and to you know to that's why you were talking about the face oils earlier that's

spk_0 one thing is that the face oils are uh you know I I am specifically choosing oils that are have a

spk_0 specific makeup you know to where they're mimicking the natural makeup of your skin you know and so

spk_0 that's why it's not going to cause breakouts and things whereas a lot of them are just way to

spk_0 right oh you know they're just it's just all wrong you know it's like I look at what are you

spk_0 even doing you know um or people are using ones a lot of times they're meant to be for skin that's

spk_0 a lot older you know that's really really dry um but anyway so uh so the cleanser it's I feel like

spk_0 that and it's it's I love that too because it's one of the um the lowest price

spk_0 items in the entire line and I love it because it's the thing that you know people as they're it

spk_0 evolves sometimes they you know are using more things some of these are too using less things

spk_0 but they always stay true to the cleanser because they get they they've seen what it does you know and

spk_0 so I love that like if somebody was only buying the cleanser for me I would just I would be like happy

spk_0 you know because I would know okay we got that right and honestly it's for me skincare in a lot of ways

spk_0 is as much or more about what you don't do you know and not doing the wrong things than it is what

spk_0 you do do you know so uh so if you can get the cleansing right um we're looking for

spk_0 pH balance you know something that's going to be as close to the pH which you'll see I don't know

spk_0 if you have any of the new products but um all the products now have the pH on the bottle

spk_0 and so uh I think that might be I don't know if you have any of the ones that all since the core

spk_0 collection launched it'll all have that like right on the you hear this is something here you can

spk_0 kind of see like right there it'll say the pH so um this is 5.5 so naturally skin our skin is all

spk_0 little different but naturally there's gonna be somewhere in the range of like like four say like

spk_0 4.7 like 5.2 somewhere in there so um the gel foam cleanser is pH 4 5.2 so it's gonna be really

spk_0 red most that's why I always tell people like don't ever use anything that's bar soap because

spk_0 the chemical process that takes place that allows something to become a bar immediately takes it into

spk_0 an extremely alkaline state and that is not where you don't want your skin to be either like too acidic

spk_0 or our skin is naturally a little acidic and it can handle being a little acidic you know like

spk_0 for a short amount of time but it takes like a while for your skin to reset itself once you've

spk_0 taken it out of that balanced place and you're opening yourself up to all these different issues so

spk_0 when you cleanse not only like naturally like physically stripping it of that but you've totally

spk_0 like taken the pH to this alkaline state that it's you know it's irritated it's you know you've got

spk_0 inflammation you've got all these things and so anything with bar I'm like no no bar even if it's

spk_0 like general or even if the ingredients are right it's about the fact that it it would not be a bar

spk_0 if it was not alkaline you know so that's the that's the the pH is the most important thing and most

spk_0 do I mean I have a pH meter and I love it and I honestly I feel like everybody should have

spk_0 pH meter they're not that expensive like $50 you know yeah and check the pH of your water you can

spk_0 check the pH of the drinks you're drinking is seeing if they're good for your teeth you know like it's

spk_0 not you know it's a good thing to have yeah then you know check your check your skin care you know

spk_0 check and and see you know see where it's at and but you want to keep it everything you're

spk_0 using as close to your the natural pH as as you can you know and so the cleanser for sure

spk_0 um the mega cell I would be remiss if I didn't mention the mega cellular because everyone loves

spk_0 it so much and I love it too uh if I was going through this process of trying to figure out what

spk_0 products we're going to go forward with us and what was going to either be reformulated or tweaked

spk_0 or added to um the mega cellular was one of the few things that is carrying over with us because um

spk_0 I love it because it's really meant to be I mean it is a moisturizer but it's also so much more

spk_0 than that like it really was trying to envision like okay if if someone was only going to use one

spk_0 product like what would I want them to have yeah it has everything you know you have an

spk_0 oxidant you have uh you know you have prebiotics you know you're you're strengthening your barrier

spk_0 your uh you know it has like um some plan was on there that are that are naturally anti-inflammatory

spk_0 but then you have all these other you know different ingredients that are like targeting these

spk_0 inflammation pathways you know and so you're kind of like getting everything but then also

spk_0 uh I wanted to give a healthy dose of peptides and so a lot of things this is another thing too is

spk_0 people um everything everybody says oh peptides peptides there are thousands of peptides there

spk_0 are so many peptides out there and each one is going to be completely different in the way that it

spk_0 works and um and that's what's so great about peptides is how specific they can be and what we

spk_0 do with them it's like it's precision which is great but people don't know you're like oh peptides

spk_0 great you know like it's like okay is that a peptide for hydrating your skin or for you know like I

spk_0 I personally um I made the decision that for me um Botox filler like those things weren't

spk_0 the right path for me I did Botox once in 2016 and it just um didn't I just didn't like it and

spk_0 like the way it felt I felt like self-conscious and just kind of like what's my face you know

spk_0 it just like bothered me and it just didn't feel right for me and I have concerns about the long-term

spk_0 health implications of it um you know personally just from my own research um I don't get into that

spk_0 because I don't again I don't ever want to make people feel shamed for their choices I'll talk

spk_0 to people about it if they really want to know but for me skincare is like all I got I don't do

spk_0 any kind of invasive treatments I don't do anything like that one Botox that I did in 2016 is the

spk_0 last time I've done anything like that um and uh and so and I but I I whatever I can do a skin care

spk_0 like that's I mean I want to be able to be in control of this journey of you know having

spk_0 skin longevity and having you know skin this as healthy as possible so I'm just possible

spk_0 and these are the tools that might disposal and that's the thing that's I hear from a lot of people

spk_0 is they're like well I know I don't want to do these invasive treatments but I also do

spk_0 full-sale conscious and I don't want to you know age faster than I need to and what can I do and so

spk_0 um that's why I want to be able to get people powerful tools because I want I don't want people to

spk_0 feel like they don't have a choice you know and like oh well if I don't want to you know if I

spk_0 if I want to be in control of this then I have to because to me I and that's that's not I'm much

spk_0 more of like a teach someone to fish you know kind of person and so I I don't I don't like the

spk_0 smoke amirs I don't like like well let me just do it like I'm more like I want to empower you I want

spk_0 I want to give you the tools and even if you take that knowledge and that information that I give you

spk_0 and you go and you buy something completely different like oh Rachel said this pH would work

spk_0 and this is great like if you find something works for you like great like I just want you to have

spk_0 the information but um but I you know I'm 39 and I you know I get like little little lines

spk_0 little things from my expression I always like scrunch at my face and do things like that you know

spk_0 and so I wanted to use specific peptides that would target um I hate when people use that phrase

spk_0 like oh Botox and Abottle you know because they use that it's like it means it means everything

spk_0 and it means nothing you know like it's like what I mean um but that is actually the closest

spk_0 thing that you're gonna get is the peptides that I chose to use they're in the new in the

spk_0 Decapeptide and in also in the Megasynilir which is uh they so Botox paralyzes the nerve

spk_0 and that's why you're not getting that movement and why it you know makes your skin look super smooth

spk_0 so what these actually work on those same pathways but what they do is they um they relax the nerve

spk_0 and so it's actually it it softens those lines like when you're making them and so it keeps you

spk_0 from developing those deep lines like over time and it works I mean honestly like I'm

spk_0 I'm the most skeptical person ever when it comes to that but for me like uh the Megasynilir if

spk_0 you're gonna use one thing you're gonna get it all you're gonna get a moisturizer you're getting

spk_0 hydrating ingredients you're getting in an oxidant and then you're also getting the peptides

spk_0 and then if for people who want to take it up a level you can go to the Decapeptide you can

spk_0 add in that has ten different peptides in the highest and that well that's the other thing about

spk_0 peptides is peptides can be beneficial in even small amounts um we know that you know it's not

spk_0 like it has to be a huge amount but there is always a range of things so it's like okay well it works

spk_0 you know one to 10% or something you know and so no one really ever discloses the amount

spk_0 of the peptides that they're using and I don't want to just say oh well that means it's not enough

spk_0 because like I said it there is research showing that it they can be beneficial at small amounts but

spk_0 I'm more like again this is why I'm an artist and out of this is first of

spk_0 you because I am always creating from this place of like but what's the most we can put in like

spk_0 what's the most I can get away with like what's I don't want to give you more than you need but

spk_0 what's the highest and official amount you know and that's why um I'm just always trying to go

spk_0 in that direction I'm I'm most most people are like okay how can we lower the cost how can we

spk_0 how can we make this almost like water it down and I'm more like how can we add more what can we

spk_0 let's make this even more you know because I'm using the product selfishly that's why I want to

spk_0 even let myself use any other products besides mine because I'm like it keeps me honest you know

spk_0 and it's you know I know that if I want the best products that I have to make them and that really

spk_0 informs all my choices you know and recently I've started thinking um so if I had a pet project

spk_0 through my whole career it's definitely been um exfoliation like I'm I just love exfoliation

spk_0 and I think you and I got in a conversation whenever you ordered a chemical peel kit and I was just

spk_0 it's hard for like talking about chemical feels it's like I'm talking about my children you know

spk_0 like you do a little set like I love them so much I got a message today from someone who

spk_0 just she's huge skincare person she uses all the you know big big things and all this up but she'd

spk_0 never done a chemical peel before and I was like I'm I don't want to be smug but your life is about

spk_0 to change and I am so happy for you like it's like you know you're like getting to watch your

spk_0 favorite movie for the first time I could go back and do that I'm so jealous of people good to do

spk_0 that so it's like this is amazing and I could tell she's you know like and I'm like no trust me you

spk_0 know and so um I think that exfoliation is probably the most misunderstood aspect of skincare

spk_0 and one of the things people who they're doing it too much they're doing it not enough you know

spk_0 and it's hard to dial it in and see um like you know what it can do like when you started talking about

spk_0 you you know the acne that you were experiencing and how you've been struggling my first thought I was

spk_0 like I was like I wonder what exfoliation she's using you know just out of curiosity like that was

spk_0 something that I was wondering about because that's something that can make a huge difference and I

spk_0 will say you know they don't do enough you know because they don't do enough for you it yeah and

spk_0 as we go whatever you need more yeah I've actually been intimidated by the chemical peel that I

spk_0 bought from you well and it was also like I hear this all the time I hear this all day so I bought

spk_0 it and it's been sitting there and I actually looked at it the other day because I have all my

spk_0 skincare like out on this cute pretty little thing and I was like I have to do this like I bought

spk_0 this I want to use it and I was like why am I so intimidated and I'm like all the time and then

spk_0 what's you do it I mean girl like I I do kind of I try to do in every two weeks

spk_0 and I do them now standing in my bathroom like it's funny because when I would do them in a

spk_0 clinical setting it's like this very like you know it's all very you know it's like okay we got

spk_0 to do this very carefully what you do I'm not trying to say that you don't need to be careful like

spk_0 obviously you need it don't get in your eyes you know wash it off I'm like it

spk_0 sensible things yeah don't eat it but I do it standing in my bathroom with like kids crawling on me

spk_0 and like knocking over the bottle like it is far from a perfect environment and uh and I once

spk_0 people do it then they're like oh like this this is no big deal like it just seems um you know it

spk_0 just seems intimidating but then once you do it but and that's the other thing too I mean

spk_0 chemical peels are a very important tool in uh aesthetic settings in dermatological settings

spk_0 I felt a little guilty when I knew that I was going to be putting out professional level chemical

spk_0 peels and not a gay keeper you know like but I I feel like a little bad because that's that's their

spk_0 tool you know like that's a professional tool and and and it's one of those things where I think in

spk_0 some ways they they kind of make people feel like you couldn't do it yourself you know I mean I

spk_0 remember like when I first started talking to some people were like oh yeah I got to come

spk_0 to peel off Amazon I was like 70% I was like oh my okay no no no like we're gonna we're gonna

spk_0 we're gonna slow this down we're gonna make my back you know but once you start doing it um

spk_0 it's just it's just change everything and it takes everything to the next level because people

spk_0 and I hear people they're like oh you know people are very serious about their skincare and they're

spk_0 like I go and I get a chemical peel you know once or twice a year which is great that's great if

spk_0 you can do that but I really felt like well why why I'm doing chemical business on myself at

spk_0 home I mean I'm a professional but I was like I can teach me how I do this like people can handle

spk_0 this and and really um I know people tell me I'm like I people are you know people are smart like

spk_0 I can help them think of them people like Rachel no they're not smart I'm like yes they are like

spk_0 yeah I'm I am I am a believer I'm I'm appealing to people's um intelligence and to people's own

spk_0 yeah capacity you know like we can we can do this and I'm gonna but I'm gonna give you the right

spk_0 tools you know so you're not getting 70 percent you know glycolic acid off of Amazon but um

spk_0 but the thing about it is like you got the ones the the original kits were one one peel you know

spk_0 and that would have been the what I released them in 2020 um it was my response to not being

spk_0 able to see clients um after the pandemic you know because I had people that had followed and

spk_0 chemical nails as I love them and we're just like I have to have you know it's like getting your

spk_0 hair color so I just like I have to do that I can't live without them yeah and then they couldn't

spk_0 access me and I was like I went back and for it and you know it's like okay we need to

spk_0 slammer we need this I was like I'm just I'm sorry I just have to do this I have to put these out

spk_0 I have to make these available and yeah it just felt like you know how can we do this in a responsible

spk_0 way but also um people were doing the peels they love them but it was like a um like a one-off thing

spk_0 you know it was uh you all do it for a special occasion I'll do it for this and uh and uh and

spk_0 the thing about chemical pills that's so amazing is that the results really like build upon

spk_0 you know each other so like for example if you came to me in a professional setting and you were

spk_0 like oh I you know that's what I love about them is that they're so versatile yeah one reason why

spk_0 you don't see them as much now is that my theory is just that it all comes down to like the dermatologist

spk_0 and people having lasers and so they want to tell you that like everything we could fix everything

spk_0 with a laser whereas in the past the things that they're using to treat laser with lasers now are

spk_0 the things that we would have used chemical peels for you know you can use them to target um

spk_0 signs of asian you can use them to target i mean use them to target um pigment you know and

spk_0 and really make a huge difference a noticeable difference but people have this mentality that

spk_0 a chemical peel is like the you know that sex in the city episode where like Samantha's face is

spk_0 like killing off or something yeah but now we know that you can get the same results that would be

spk_0 like a very deep peel and those exist you know I'm not saying that so it exists that would be something

spk_0 maybe some wisdom like believe that scarring or something they're not really doesn't have a time in

spk_0 a place but for most people that's way way more than what they would ever need and it's and it's just

spk_0 you're you can get the results that you need for like at such a lower level but when you do them in

spk_0 a series like if you came to me you were like I have this pigment you know that to target what would

spk_0 we do we would take pictures we would make a plan and we would say okay we're gonna do these

spk_0 peels in a series you're gonna come back every single every two weeks and we're gonna do six to eight

spk_0 peels and every time we're gonna take your picture and then you're gonna see able to track your

spk_0 results over time you're gonna see the changes in your skin and at the end this is our you know

spk_0 we're working towards a goal you know and that's like the way that I always am trying to guide people

spk_0 you know to that place not just going oh I'll just try this and see what happens it's like no

spk_0 you need to know what your goal is what you're working towards and then make choices not because

spk_0 your friend chose it or whatever but because it really addresses your specific concerns

spk_0 and so the new peel kits are the same peels that you're using but there's gonna be actually two

spk_0 there's gonna be one I also really love lactic acid so the one that you have is primarily

spk_0 glycolic acid and then there's gonna be one I love lactic acid my skin loves lactic acid I hear

spk_0 this from people all the time they work differently and so I like to switch back and for it and so

spk_0 there's gonna be two different peel kits but in each peel kit instead of it being a one time use

spk_0 you're going to depending on some people do their neck and things like that so depending on how

spk_0 you're using it you're gonna be able to get like probably between eight to 12 uses out of oh that's

spk_0 awesome out of the kit and so for you know like twice the price of what you end still the kits

spk_0 themselves I mean you would go into a dermatologist and do the same level of peel and they would charge

spk_0 you a couple hundred dollars for it you know so I still felt like at that price point I was like

spk_0 people understand like this is yeah huge steel you know like I feel like that's this is like a

spk_0 really really cool thing that's available I would have given anything to have that available to me

spk_0 but now to be able to do it for basically twice which you'd buy that for it to be able to do it

spk_0 every two weeks for six months for for that price is like I don't know I feel like it's really

spk_0 gonna blow people's minds and that's exciting to me because again am I like to say I think we all

spk_0 get really jaded and like oh yes can care you know like you just are you really don't understand

spk_0 what's possible because you've never seen it and then once you get in there and somebody gives you

spk_0 really powerful tools you're like oh like I had no idea you know and again I mean I know that's

spk_0 that's kind of the thing is it's almost like medicine you know they're not it's not profitable

spk_0 to solve people's problems really in the in a way that it is to just

spk_0 to know but that's that's the thing is I I know that I'm smart person I know I know I know I know

spk_0 that all the things I do you know trying to empower people and trying to do you know less and trying

spk_0 to tell oh you don't need this you need this like it it really flies in the face of all the

spk_0 business advice but um but at the end of the day like that's just I don't know that's what I love

spk_0 about the fact that I own oh my company and I do it is I don't have to answer to anybody like

spk_0 there's nobody you get to decide mm-hmm mm well I feel like that keeps a loyal customer like myself

spk_0 like I I like as I'm getting older I I prefer to purchase from people I know I definitely love

spk_0 women ran companies and founded companies and I think after listening to this episode for anyone

spk_0 who has felt like just kind of my dad calls it OTF it's out there flapping like this is going to be

spk_0 a really strong guidebook and Rachel is so receptive in her DM so if you have questions before

spk_0 you make your purchase um please feel free to reach out to her as you can hear she is a wealth of

spk_0 knowledge I feel like this is one of the more informative um podcast episodes I've ever had I

spk_0 feel like anyone's gonna walk away like I I was writing down I actually have like notes so I

spk_0 was writing down like okay these are the things I'm gonna know for my own skin care and I know I'm

spk_0 not alone and like you said it does give me a sense of empowerment like I'm gonna make a big order

spk_0 this weekend because I am out of so many products and I'm really bad about that like I need to

spk_0 put it on the auto ship so that way I don't have to like stress when I run out but I'm always

spk_0 nervous like some products I use a lot more of but I don't know until I buy it and then I'm like oh

spk_0 wait um so where everyone can find you on Instagram at the skin mission yeah yes and they're um

spk_0 they I don't um we don't really do sales very often like maybe once a year or something because

spk_0 no one ever really responded to them I feel like my customers they would honestly wait until the day

spk_0 after the sale and then buy it and then I feel like no you didn't you know the sale like I want to pay

spk_0 you I don't want I know you know and so I feel like I love to be able to offer um you know people

spk_0 who where it just feels natural you know we're like people are they want to try it their friend

spk_0 or something I love to be able to offer a code we have a really um amazing referral program that

spk_0 we just started right I was like yeah I was like how much but how much what's the most we can give

spk_0 people you know like what's the most like how how you know I really want to because I feel so grateful

spk_0 it's like it's a natural like oh I'm you could it just never stops hitting me like you could use

spk_0 anything you could go anywhere and you're chasing this and it's like I am so thankful like you

spk_0 I'm so grateful like I said I everyone has to stop me from literally just giving everything away

spk_0 because I'm like oh you need this you need this you know I'm like no no no hold on like you know but

spk_0 yeah but it uh I I feel like that the things that are coming soon which I'm really excited for you

spk_0 actually is the exfoliants because I think this is gonna be like we're just gonna like take everything

spk_0 to the next level like you got the peel kits are coming out but I also have um another exfoliant

spk_0 that I specifically you need because it's if you're like I mean me I'm I'm almost 40 years old

spk_0 yeah my skin can still just break out randomly you know around my skin or something it does

spk_0 its own thing but then I started using this specific exfoliant which it's using Mandela

spk_0 G acid which I'm not sure if you have ever used Mandela G acid so it's a little bit more like of

spk_0 a newcomer on the scene um and it comes from all of those acids are actually naturally derived

spk_0 like I would swear to call them chemical peels but it's like by callicus from sugar and lacticus

spk_0 from milk like it's that's where they come from their origin um but uh it's so good for acne

spk_0 prone skin and so what I like to do is I like to do the chemical peels every two weeks

spk_0 uh huh and then I use this exfoliant it's a more gentle exfoliant and I use it every other night

spk_0 and so it's like almost like you're doing like the heart and then in between it's just kind of like

spk_0 almost like sweeping you know to kind of keep all the dead skin so your skin stays

spk_0 globally like in between and it's such a nice balance because it's like your skin isn't ready for

spk_0 the really you know strong exfoliation any you know more frequently than about every two weeks

spk_0 but yeah you need a little something in between so it's kind of like that middle ground too so

spk_0 for me if you get the cleansing the moisturizer and then the exfoliant like I've come to see those

spk_0 three pieces as the trifecta of like if you only had those things then everything else is just

spk_0 icing on the cake so I'm excited about these new these new exfoliant products because they've

spk_0 been a long time coming like yeah I'm gonna get the peel kits and stuff but it's gonna get people

spk_0 so much for value to be able to to do the amount on a regular basis and you'll feel so spoiled

spk_0 because you'll be able to just do it might help your peels at home yeah yeah I'm I'm now committed

spk_0 so everyone hold me accountable this episode is gonna drop on a Wednesday October 1st

spk_0 and I will do it um with then that week um and I need the message I need to hear about how you

spk_0 all about it I'll tell you all the things I know I I definitely share on my Instagram when I've been

spk_0 like it's just so grateful for my skin especially when I'm traveling like when I was in Argentina I

spk_0 was like oh my gosh because you go from such extreme climates I went from super hot humid Buenos

spk_0 Ades into Patagonia which was like arid mountain climate and I was just like my skincare was just

spk_0 with me the whole way and everything looked good every day I was like wow I'm in the middle

spk_0 of nowhere hiking and my skin looks great um when do these new products drop just so I can

spk_0 let them uh so the the product I was just telling you about is going to launch

spk_0 Monday and so there's uh and also it's gonna be our first so I'm sitting here playing with it

spk_0 because it's a front of me but I'm not a masked person because again I'm like I need

spk_0 results and it has to make a difference I'm like what does it really do most masks are just like

spk_0 love and so um but this is our first mask that we're coming out with I'm really excited about so

spk_0 this is the deep sea hydrating microbiome miss or the deep sea hydrating microbiome mask yeah so

spk_0 it's almost like the hydrate which so you mentioned the dehydrate the the hydration the cellular

spk_0 hydration complex has replaced the dehydrate now so it's gonna have a similar texture but it's just

spk_0 kind of like taking it up to uh to a new level with some different ingredients and stuff but it still

spk_0 has the original ingredients as well so this is like if you use the you have you use the mist the

spk_0 microbiome mist yeah okay it's like the hydration complex and the mist like how to be used so it's

spk_0 just build love fermented ingredients I'm obsessed with fermented ingredients same food and all

spk_0 all the things and I love I'm always talking about um like this thing called the gut skin access

spk_0 you know now we're understanding that there's a microbiome of your skin and the microbiome of your gut

spk_0 that there are you know that it's almost like they're immediately communicating with each other

spk_0 and you're getting real-time feedback on what's going on with your gut you know with your skin and

spk_0 and we're just gonna learn more and more about that as time goes on I think that's really exciting but

spk_0 um this is really cool because it's and it comes with this really cute little um it's like a it's

spk_0 like for caviar you know like it's so yeah I'm gonna bring myself to do plastic it's just not my vibe so

spk_0 um but it's filled with um these new fermented ingredients that are all derived from the sea and

spk_0 stuff and so really cool like lots of minerals and trace minerals and stuff and so that and then

spk_0 also uh um the peel can totally launching and it's it's gonna be a really crazy next couple

spk_0 weeks there's a couple of months but um it's gonna feel like whoa we just did new stuff we used to do

spk_0 stuff but it's gonna it's all it's all new and it's all like very intentional so it's none of it is

spk_0 just one more thing it's all something I've actually the mask I actually don't use it like a mask

spk_0 I actually use it like a serum so I just use it every thing because I'm like why wouldn't you just

spk_0 put it on and just leave it because there's nothing there's no reason to wash it off so I use it

spk_0 and I just layer my stuff on and it just gives you it's like the cellular hydration but it's like

spk_0 turbo boosted you know so it's I love that I'm I it's it's it's again I was thinking about masks

spk_0 it's like okay there's so many things masks can't do that they claim they can do but what can they do

spk_0 you know and trying to get to that to the hearing the scientist in you with all the questionings all

spk_0 the curiosity and definitely all the passion like I feel like that is actually a huge part of

spk_0 being a business owner and um it marries well with your your researcher and and curiosity heart so

spk_0 I'm stoked thank you so much I'm I was like I'm gonna wait then because I want all of these

spk_0 products yeah I want to try I like to just try everything too like once I am I always say I'm a

spk_0 loyal host so like once I'm on something like I've been with Verizon forever for no good reason like

spk_0 I lived in a house with my calls kept dropping and I was like it's cool it's the area it's not

spk_0 Verizon my boyfriend's like why are you so attached to Verizon I was like I don't know it's like

spk_0 why do I go to CVS instead of Walgreens I just liked the experience better when I was younger and

spk_0 I've never changed I'll skip past a Walgreens to go to a CVS and I'm like I'm the loyal home

spk_0 I have a home deep out I'm a home deep home person like you know and my husband's like loads all the

spk_0 way and it's like oh weird it's like I feel well I mean I know I know someone so if you if you

spk_0 needed a few of the things early I could probably make that happen for you so happily um

spk_0 well work that out for you I'm so grateful for your time and I look so forward to hearing

spk_0 from everyone once they listen to the podcast and uh yeah I guess we will we'll get this out and

spk_0 you gotta you asked one question I was intrigued by a few and you have a second I wanted to

spk_0 yeah you you would specifically ask you said you were interested in my how I made how it overlaps

spk_0 and just questions about being a mom and about um just how those things overlap and like I

spk_0 didn't know if you had something like specific you are wondering or if it was just the this is

spk_0 something that I think about all the time like yeah yeah I think one of the important things because

spk_0 this podcast is really about holistic treatment of the of the woman experience like we talk about

spk_0 everything from beauty to fitness obviously my background is fitness and then holistic nutrition

spk_0 because of everything that I went through and I always feel like we can look at the things that

spk_0 have happened to us as burdens or gifts and I'm I'm glad I went pariamount of puzzle it taught me so

spk_0 much I never knew how my system worked um I learned all about like colonics and which I don't get

spk_0 done anymore but it taught me about my body and and how to listen to my body so I feel like for a

spk_0 lot of women who might look at you and just be like oh my gosh like she's a successful business owner

spk_0 like she's got great skin she's pretty all these things might think to themselves like how does she

spk_0 do it like because I see a lot on your Instagram that you've got kiddos and you're in the midst and

spk_0 you've even talked about it before like it's one of your missions to make sure that like skincare

spk_0 for there's a lot of moms who are going to scroll right they're gonna like stare longingly at that

spk_0 10 step skincare routine so they can have glassy skin but then they've got a toddler running around

spk_0 and a baby clinging onto them and they're just like like you painted the picture saying you can do

spk_0 your own chemical peel like I do it in the bathroom in hardly like perfect conditions so I think um

spk_0 something I always like to impart on the women that are listening to the podcast is that everything

spk_0 is possible and so as far as like being a mom did you launch your business before or um

spk_0 after having kiddos I launched it way before but it grew it really I I launched

spk_0 the skimmation as in my aesthetics practice before because that yeah the mission was my aesthetics

spk_0 practice and then but it was always I always knew I was going to take into products but um it I launched

spk_0 my first product um perfect timing right a two weeks before the pandemic and so

spk_0 this huge launch plan to do it south by which was canceled that year

spk_0 a one year old and it was like everything was happening all at once um but it's interesting

spk_0 because my business has grown so because I had a one year old when I launched initially launched

spk_0 my first product which was my face oil um it's grown with as I've become a mom and you know twice

spk_0 you have two little girls have a my oldest daughter is gonna be seven in like two weeks and then my

spk_0 youngest is uh you know she's a little over two and so I've changed so much my life has changed so

spk_0 much and it's evolved it's like all woven and I always say the skimmation is like my third child you

spk_0 know it's like and it's it's always the one that it's you know it waits a little bit more

spk_0 patiently than the other two two you know they're in my face and I'm like yeah it's time to do that um

spk_0 but you know one thing that I am really trying to be an

spk_0 intentional about in my life that I would like to

spk_0 share with anybody else who's walking this entrepreneurial journey um I mean if you have kids in general

spk_0 I don't know I feel like if you have little girls maybe it's a little bit

spk_0 different you know for me it's a little even a little closer to my heart because

spk_0 I knew for you know when I first launched this company I knew this was a long-term thing for me

spk_0 and that informs everything I do I'm not selling this company this is my baby it's I'm in it for

spk_0 the long haul I just couldn't it to sell it to turn it over to someone else and see them change

spk_0 it and take it away from the values that I build down will be like ripping out my heart you know I

spk_0 could not do it and and everyone knows that everyone who's involved in my business and all knows like

spk_0 this is you know this is a long-term project and this is a long you know this is like a long-term

spk_0 goal um to grow this and I see where I want to take it you know but um I'm not a very patient person

spk_0 yeah everything and I want it like right now you know and I'm like let's let's do it let's do it

spk_0 right let's do it right now right this minute you know and I will like stay up on night and

spk_0 do all these things I'm not you know I can get really focused and I can lose that balance um but

spk_0 my kids uh I used to feel bad like for the time that I would spend because I'm a very I mean I

spk_0 homeschooled my oldest daughter up until last year um I I and I parent pretty intensely I'm very

spk_0 hands-on I've a really hard time delegating things and um I usually delegate when I get to the

spk_0 point where I just I've waited too long you know to do that and I can't or you know and so with my kids

spk_0 um so my intention is to pass this company down to my girls you know and for them you grow it

spk_0 you know and for and I'm instead of feeling like oh I have to take this you know it's like I see

spk_0 what it can be I mean that's the thing as a founder and as someone who's like a vision person

spk_0 it's to me I see it fully formed as where I think it's gonna go and where I think it it will be

spk_0 um and so the patience for the steps you know to get there can be hard but I've started to see this more

spk_0 as like a relay race you know like maybe I'm not the person to take it to that place but maybe

spk_0 I'm the person to set the foundation and to make sure that that is rock solid and so now they are

spk_0 actually so involved like they are like when I was saying that I went to that event the other day

spk_0 like they were with me and they were like standing there talking you know they were like holding

spk_0 the signs up and handing people samples and doing all these things and I constantly talked to them

spk_0 about it and I feel like they're getting to see me live this in real time they're getting to see me

spk_0 prioritize this and they don't see me watching Netflix they don't see me doing these things they see

spk_0 me spending all my time building this and like I feel like that's why a lot of companies don't go

spk_0 pass the founder you know once in the founders lifetime is because it's not about just teaching

spk_0 someone how to do a job but to instill those values in of the company like into people and being able

spk_0 to do that to that you know with them from like an early stage I mean my youngest is always like

spk_0 mommy I'm gonna do my mission I'm gonna do my mission and she wants to you know every day I

spk_0 cannot do my skincare without putting it in her hands and letting her do it I like to put

spk_0 stories because it's so sweet but seeing it as a this is an investment I'm making of my time and

spk_0 my talents like yeah I'm first to admit I'm not the marketing person I'm not the

spk_0 well to do all these things I'm a scientist I'm a formula person but I'm creating these formulas

spk_0 that I believe are timeless you know and that are going to stand the test of time but my oldest

spk_0 daughter she is a force to be reckoned with like that child can negotiate with anyone like she

spk_0 takes no prisoners like I it's a really exciting you need to look at it and think oh my gosh where

spk_0 could Noah take this because like I wouldn't want to be up against her in like a boardroom like

spk_0 trying to you know she yeah we're gonna take over the world with the end that's her work to do but

spk_0 being true to my work this is my work my work is to show up in the lab being you know able to

spk_0 bring my best work and to contribute my gifts in this way and then to trust that somebody else you

spk_0 know is gonna bring their their gifts to it and take it you know I seeing it as a form of like

spk_0 generational wealth not just in the form of the business itself but in the family and personal

spk_0 values that are encapsulated in the business that they're getting to see you live in real time instead

spk_0 of just like talking about it's like I'm sure you give the same kind of thought to like your kids

spk_0 saying you work out and things it's like it's one thing like oh you need to be healthy you need to

spk_0 be or like you know we've got our phones it's like you need to get off your screens while we're on

spk_0 our screens you know like giving a lot of thought to um to try to show them what it looks like to me

spk_0 I'm like I've had people I've had people say things to me you know over the years that that

spk_0 that you know have have hurt me you know at times you know almost implying that I'm like

spk_0 not a good mom because I'm running a business or like oh you know the business the skimmish

spk_0 is doing really well like maybe you know you need to take a step back you know like and give

spk_0 more to your family and I'm like I mean only someone who doesn't know me would say that because I

spk_0 like live and breathe my kids I mean I'm like but you would never even ever say that to a man

spk_0 like you would never say your business is doing well you you should throw that all the way you know

spk_0 it's like this is good this is a good thing you know and I'm my husband supportive and my kids are

spk_0 supportive and uh but yeah I just feel like that's something I don't I think as moms were

spk_0 were put in a position a lot of times where um either we were made to feel like we need to choose

spk_0 or like we have like that mom guilt that famous mom go which is so intense and it's like

spk_0 we're with our kids we feel guilty we're not doing this and for we're doing this we feel guilty

spk_0 we're not with our kids and um but seeing it as like for what it is which is the fact that you're

spk_0 trying to build something not only for them but with them and also um you know to it's a it's a

spk_0 living breathing embodiment of your values you know so I think that's uh I just always want other moms

spk_0 to know that they can do it like I never ever want anybody I mean I if someone can look at my journey

spk_0 or what I've built and I'm inspired like that's amazing but I never want anybody to walk away from

spk_0 that thinking anything other than well if she can do that I can do that too you know yeah that's

spk_0 the way that I really view it you know so um I love that people are able to see this little

spk_0 lempses of my kids and stuff because we're women we're never gonna be doing our skincare and perfect

spk_0 conditions you're always doing it like oh I got like two minutes I gotta go I gotta do yeah but uh

spk_0 but yeah it's um you know I think these all these values we've been talking about about um

spk_0 just trying to empower people and trying to create a mindful space to take something that we normally

spk_0 do on autopilot and to give it you know make like turn into an opportunity to kind of check in with

spk_0 yourself and kind of like you you said earlier you know get curious and try to kind of you know

spk_0 figure out like holistically what's going on for you and how you know how you what's going

spk_0 on your skin can inform the decisions you're making for your health you know and stuff so I think

spk_0 it's all uh I think that I don't think I think those are timeless I think you're just gonna see

spk_0 things go more in that direction I'm an autistic person I'm putting it out there we're talking

spk_0 oh I love that though I love idealism and I I think everything that you just shared I'm glad

spk_0 that you re-brought that up because I don't I don't hear enough women speaking about legacy and like

spk_0 you said having that position within yourself of I may not be the one to take it all the

spk_0 directions it could go but I have two daughters and you bring them in on it and I think that's a

spk_0 really great example for women that they can um take that mindset that would traditionally be even

spk_0 now in the year 2025 be a little bit more aligned with like a man talking about his future and what he

spk_0 wants to do with his business I'm watching a show called the Guilder Dayge and um every now and

spk_0 again like I'm not a big TV person but every now and again I'll get like hooked on like a show and

spk_0 I'll watch like an episode every three weeks it takes me a long time to get through something

spk_0 because just like you I'm not big on like just sitting and watching things it starts to kind of

spk_0 give me anxiety I'm like there's other things I could be doing anyway it's all about a time in

spk_0 New York where um you know women didn't have any assets of their own unless they were widowed uh

spk_0 and so we live in a really special time where you get to adopt that mindset and remember that

spk_0 yeah as a female but as a mom who's a business owner this is something that doesn't have to be

spk_0 just about you so I'm really glad that you brought like it sounds like all the arenas of your life

spk_0 as we've been talking my cat has been coming over and bothering me my dog and I'm like I don't

spk_0 have kids yet but they're like I usually shut the door and I forgot this time so they're checking

spk_0 in with me like are you almost done like yeah yeah hey pet me and my cat was just meowing and I'm

spk_0 like I wonder if that's gonna pick up but it's a holistic it's an understanding of like the whole

spk_0 organism of a family and and that's where I I believe is women we could take on more of that

spk_0 experience and it's I'm excited to see what happens over the years and I'm so so glad to

spk_0 partner with you because this interview has just solidified for me even further that I'm like yes

spk_0 I'm behind the mission of skin mission and um and that's that's truly like how I feel it's

spk_0 it's incredibly important and I've always felt that way integrity wise with any platform to align

spk_0 with companies with people that you that hold the values that you believe in um no matter what it

spk_0 is and something that could be considered incredibly superficial like skincare it is being you bring

spk_0 it into a more natural understanding that like it can be something that can enhance your life

spk_0 and we all it wouldn't be a multi-billion dollar company if it wasn't something that we all think

spk_0 about every day all the time um so I hope that I'm not sure I hate that shit it's just it's it I

spk_0 wish that it didn't feel like it it was built so much on that the making people feel bad and making

spk_0 it you know it's like that shifts from taking it from a from a fear and shame-based narrative into a

spk_0 into a way of caring for ourselves and to a for a way of like I look at it as just an extension of

spk_0 your healthcare you know like you wouldn't say somebody's you know frivolous or do you

spk_0 exist or something like that you know but like understanding it as as something that's an

spk_0 extension of caring for yourself and you know mentally emotionally you know and then also like

spk_0 physically you know but I think it'll it is like yeah I think that that's that's the ship that's

spk_0 that's the main thing if if people are going to take anything away from just my message and what

spk_0 I'm trying to do it's just shifting away from that place of of well you're you're broken and flawed

spk_0 so we need to fix that you know and instead going no like you know this is just like this is

spk_0 complicated stuff but but we can simplify it and like let's you know let's get to the core of it

spk_0 but helping people to feel empowered and helping people I mean I love that people feel like they

spk_0 can come to me and stuff but I I want to give people the tools like I'd rather make you some

spk_0 knowledgeable so you can turn around and be there for your friends and for other people and to help

spk_0 them instead of I don't want everyone to have to come to me I want people to be able to to feel like

spk_0 they can find the answers you know in and of themselves too because it's just such a good feeling

spk_0 instead of going like okay I guess you're always going to be in that place of like you know

spk_0 okay I guess I guess I don't know anything and I guess I have to tell you and tell me too and it's

spk_0 like well what do you think like what do you yeah you feel like and I I always feel like I want to turn

spk_0 people back I want the skincare to be a tool that turns people back towards themselves and that

spk_0 allows them to like feel like the best version of themselves but not I don't know I feel like

spk_0 traditionally it's been the opposite you know like it's a way to force you from your instincts I

spk_0 think that's a big thing we've all it's interesting the cell is all very timely because in the last

spk_0 couple of years I think this concept of responsibility self responsibility and taking you know not

spk_0 outsourcing your choices and your responsibilities to anything outside of yourself you know and

spk_0 understanding like no this is my this is my job this is my responsibility and as women we do that

spk_0 for everything else like you were saying you know we're we're not letting anything into our homes

spk_0 that isn't you know has not been vetted thoroughly you know and where everything we're washing

spk_0 or clothes with and everything you know we're doing that for our family um I mean my daughter

spk_0 oh

What if you could train your skin to age backwards? Welcome to the world of skin epigenetics with Rachel Reese

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